April 8, 2025, 7:20 pm
Both stories report that Instagram is actively shifting its strategy to deliver a native iPad app. The new development replaces the current approach of simply scaling up the iPhone version, promising a tailored interface and improved functionality for tablet users. This move is seen as a direct effort to address growing user demand for an optimized Instagram experience on larger screens, enabling enhanced engagement and better performance compared to its previous incarnation.
Currently, iPad users can only access a scaled-up version of the iPhone app, which is not optimized for the larger screen.
Meta is developing a dedicated Instagram app for iPad, moving away from the current scaled-up iPhone version. This comes after years of ignoring the tablet, according to The Information.
Instagram is developing an iPad app amid efforts to rival TikTok. While users have had to rely on the iPhone version, past resource limits delayed an optimized release. This move comes alongside upgrades to video features and creator tools.
3 stories from 3 sources in 9 days ago ... #mobiletech #mobile #meta #software #innovation #apple #fang #mag7
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